Kris Sirchio
Executive Vice President, Chief Brands Officer
John Kristin “Kris” Sirchio is Chief Marketing Officer of Brown-Forman. As chief marketing officer, Sirchio is a member of Brown-Forman’s senior executive team. He leads Brown-Forman’s marketing function, including long-term brand strategy, brand positioning and primary brand identity, consumer insights, design, innovation, and marketing services.
Sirchio joined Brown-Forman after working the last five years at Syngenta AG, one of the world’s leading agribusinesses based in Basel, Switzerland, where his title was Global Head, Professional Products. In this role, Sirchio was responsible for setting the overall global vision, growth strategy, and operation plans for an important segment of Syngenta’s business portfolio.
Previously, Sirchio spent 13 years at Procter & Gamble, serving in a variety of marketing leadership positions in the company’s European operations.
Sirchio received a bachelor’s degree in political science from Duke University in Durham, North Carolina, and a master’s degree in business administration from Southern Methodist University in Dallas, Texas.
Sirchio and his family live in Louisville.